Selected Success Stories

Chocolate Spokes Bike Studio

Gregory Crichlow

Owner/Partner

Business name:

Chocolate Spokes Bike Studio

location:

Five Points

That’s one sweet ride

Chocolate Spokes Bike Studio in Five Points is part retail shop, part studio, part bike garage. After an expansion last fall, they service skis and snowboards, too.

A registered architect, owner Gregory Crichlow found in the 2009 recession a reason to make his dream of a bike shop happen early—rather than waiting for retirement. Today he and business partner TJ Gill welcome all community residents regardless of the sophistication of their ride, managing also to carve out time to design and fabricate frames for aspiring randonneurs, bicycle commuters, folks who choose to use a bicycle as their primary transportation, and recreational riders. 

And yes, true to the name, there’s a lovely case of chocolate—handcrafted by elite “bean to bar” producers with the same artistry and reverence as the bicycles.  One visit and you realize how blending a bicycle enthusiast and a chocolate purveyor in one shop makes perfect sense. 

Investing in Five Points was a most conscious choice for Crichlow, who grew up here but went away for graduate school. His community commitment is as keen as his mechanical expertise.

Gregory’s signature attire is a dapper shirt and bow tie, both an homage to his grandfather and his own promise that all customers enjoy gracious service.